Selective Attention: Focus on specific information using contrast or novelty.
Benjamin Franklin Effect: Ask for a small favor to create a positive disposition.
Serial Position Effect: People remember items at the beginning and end of a listing better.
Scarcity Principle: Items are perceived as greater valuable when less available.
Framing Effect: Presentation influences decision-making (e.g., "save $10" vs. "10% off").
Social Proof: People comply with behaviors if they believe with others are doing the same.
Illusion of Control: Overestimating control over activities.
Decoy Effect: Introduce a less appealing option to influence choice.
Pygmalion Effect: Expectations have an impact on a person's actions.
Reverse Psychology: Encourage the other to achieve the desired behavior.
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